DNA LEGACY AGENCY (“the Company,” “we,” “us,” or “our”) respects your privacy. We are committed to protecting your personal information and being transparent about how we collect, use, and share it. This Privacy Policy explains our practices when you visit our website, https://dnalegacyagency.com/, submit information through our forms, or use our services (including life insurance quotes and related financial/insurance planning support).

As a financial services and insurance agency operating in Arkansas, Florida, Nevada, Ohio, Pennsylvania, Texas, Virginia, and West Virginia, we prioritize clear, educational communication about data practices.

1. Information We Collect

We collect information that identifies, relates to, describes, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“Personal Information”). This includes:

Identifiers and Contact Details: Name, email address, and phone number.

Financial/Insurance Preferences: Information related to life insurance needs, coverage interests, financial goals, and related preferences used to provide quotes and planning support.

Online/Device Information (via cookies/automated technologies): Online identifiers and information about how you interact with our website (e.g., IP address and browsing actions/patterns collected through cookies and similar technologies).

2. How We Collect Your Information

We collect information through:

Website Forms / Direct Interaction: Information you provide when you fill out forms on our website, request a quote, request information, or communicate with our representatives.

Cookies and Automated Technologies: Cookies and similar tracking technologies that collect data about your browsing actions and patterns on our website.

3. Use of Personal Information

We use your information to:

Provide life insurance quotes and related services.

Provide financial/insurance planning support and customized recommendations based on your preferences.

Send account updates and service-related communications (including confirmations and follow-ups related to your requests).

Maintain and improve our website and customer experience.

Comply with applicable laws and regulatory requirements in the jurisdictions where we operate.

4. SMS/MMS Messaging and A2P Compliance

DNA LEGACY AGENCY may communicate with you via SMS/MMS for service-related and informational purposes (for example: quote follow-ups, appointment reminders, account/service updates, and responses to requests you submit).

Consent / Opt-In: You consent to receive SMS/MMS messages from DNA LEGACY AGENCY by providing your phone number and opting in through our website forms. Consent is not a condition of purchase.

Messaging Frequency: Message frequency varies based on your interaction with us and the services you request.

Opt-Out: Reply STOP to unsubscribe from SMS/MMS messages at any time. You may receive a final confirmation message after opting out.

Help: Reply HELP for assistance, or contact us at the email/website contact methods listed below.

Carrier Disclaimer: Carriers are not liable for delayed or undelivered messages.

CRITICAL FOR A2P (Mobile Data Use/Sharing): Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. Third-Party Sharing (Disclosure of Information)

We do not sell or rent your personal information. We may share information only as needed to operate our business and provide requested services, such as with:

Service Providers: Vendors who perform services on our behalf (e.g., website hosting, analytics, customer communications tools), under appropriate confidentiality and security obligations.

Legal/Compliance: When required by law, subpoena, court order, or regulatory authority in the states where we operate (Arkansas, Florida, Nevada, Ohio, Pennsylvania, Texas, Virginia, and West Virginia).

6. Data Security

We use standard administrative, technical, and organizational measures designed to protect your personal information from unauthorized access, disclosure, loss, misuse, or alteration. No method of transmission or storage is 100% secure, but we work to protect your information using reasonable safeguards.

7. State-Specific Rights

Depending on your state of residence and applicable law, you may have certain rights regarding your personal information, such as the right to:

Request access to your personal information.

Request correction of inaccurate personal information.

Request deletion of your personal information, subject to legal, regulatory, and record-retention requirements.

8. Third-Party Links

Our website may contain links to third-party websites. DNA LEGACY AGENCY is not responsible for the privacy practices or content of those external sites.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The “Effective Date” at the top of this policy indicates when it was last revised.

10. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

DNA LEGACY AGENCY
Website: https://dnalegacyagency.com/
Email: [email protected] or through the website.